Open for two new projects this autumn

Interfaces you want to reach out and touch.

I'm a product designer in Utrecht building calm, tactile digital surfaces for health, finance and small studios — where a shadow does the job a border used to.

See selected work Start a project
− Flat, forgettable
✓ Soft, held

Selected work

Four projects from the last two years, spanning health tracking, banking, and brand systems.

Daily rhythm, redesigned

Verdant Health

Rebuilt the daily tracking flow around soft, single-tap cards — cutting missed logs by a third in the first month.

Onboarding without the paperwork feel

Nord Finance

Replaced a nine-step form with a raised, conversational sequence that halved account setup time.

A design system for a five-person studio

Aster Studio

One shadow scale, twelve components — enough structure to move fast without losing the studio's handmade feel.

Making a marketplace feel like a shelf

Kinfolk Market

Product cards that press in when tapped, borrowed from the feel of picking something up in a shop.

How I work

Three things I return to on every project, whatever the brief.

a

Shadow as hierarchy

Depth tells people what's interactive before they've read a word. I'd rather raise a button than label it "tap here."

b

Motion that answers you

A card presses in when you touch it, settles when you let go. Nothing moves on its own — every animation is a reply.

c

One material, everywhere

Same surface, same light source, across the whole product. Consistency is what makes softness feel intentional and not accidental.

I started out designing print for a small publisher in Nijmegen, which is probably why I still think in terms of weight, light and paper before I think in pixels.

For the past eight years I've worked as an independent product designer, usually joining a team for three to six months to take one part of a product from rough idea to shipped release. I like problems with real constraints — a support team that's drowning, a form nobody finishes, a dashboard nobody opens twice.

Outside client work, I run a small monthly write-up called Soft Notes, on tactile interface details other people usually skip.

8
Years independent
40+
Products shipped
3
Design systems built
"Talia was the first designer on our team who could explain why a shadow was two pixels too dark. That precision is the whole reason the redesign held up a year later."
Rik Bergman — Head of Product, Nord Finance

Have a project that needs a softer touch?

I take on two or three engagements at a time, usually starting a month or so out. Tell me what you're building.

talia@taliavoss.design